Visual identity and branding for Mordros yoga | meditation. The briefing was for the logo to be inspired by the Cornish word “mordros” which means the sound if the sea described. So logo was created to be flowy, organic and include the shape of a wave. A pebble of the sea. Abstract gradient backgrounds with organic shapes were created and used for the digital promotion and for business cards printed with 4 different backgrounds. In addition to that a photoshoot took place entirely in exterior places to communicate the connection of human body with natural elements.